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近日，拉斯穆森报告公司的一项最新调查结果引发众人广泛关注。该调查于2025年1月5日至7日进行，对象为1408名美国成年人。结果显示，娱乐巨头迪士尼正面临严峻的观众流失问题，近23%的受访者因迪士尼大搞“**正确”内容而脱粉。
拉斯穆森公司对 1408 名美国成年人进行了调查，结果显示，在过去一年中，有 23% 的受访者承认由于迪士尼的 “**正确” 倾向而回避观看其电影，另有 9% 的人表示不确定为何回避，这意味着观众流失总数最多可能达到 32%。
迪士尼拥有约 1.57 亿的订阅者，如果其中 32%(约 5180 万人)的人因为迪士尼的 “**正确” 内容而不再观看其电影，那么对该公司的影响将是巨大的。以 2024 年美国影院平均票价 10.70 美元计算，5180 万观众的流失意味着迪士尼每年电影票房收入将损失 5.585 亿美元，这对于任何公司来说都是一个沉重的打击。
目前，一些美国公司已经开始拒绝接受 “DEI”(多元化、公平和包容)，或许迪士尼也会很快做出改变。
